Technology has revolutionised the optometry industry, from digital eye exams to advanced eyewear customisation. But as with any industry, there can be resistance to change. Some opticians may be hesitant to embrace new technologies out of fear of the unknown or concern about job security. However, it's important for opticians to overcome these fears in order to attract and retain top talent in a competitive job market.
One way to overcome technology fears is through education and training. Opticians should be provided with ample opportunities to learn about new technologies and how they can improve patient care. This can be done through on-the-job training, workshops, or even online courses. By providing employees with the tools and knowledge they need to use new technologies effectively, opticians can increase confidence and reduce anxiety about technological advancements.
In addition to education and training, optical teams can also benefit from a company culture that values innovation and embraces change. Employers should encourage and reward employees for embracing new technologies and finding ways to incorporate them into their work. This can include providing incentives for staff to participate in training programs or creating a culture of experimentation and testing new technologies in the workplace.
Another way to overcome technology fears is by involving optical teams in the technology decision-making process. Team members who are included in the process of selecting and implementing new technologies are more likely to feel comfortable using them. This can be done by forming a technology committee that includes opticians and other staff members who will be directly affected by new technologies. By involving end-users in the decision-making process, employers can also gain valuable insights into how these technologies will impact the day-to-day work of opticians.
Finally, opticians can overcome technology fears by seeing the benefits of new technologies firsthand. Employers can provide opportunities for optometrists to observe and participate in demonstrations of new technologies. This can help optometrists understand how these technologies can improve patient care, increase efficiency, and ultimately enhance their job satisfaction.
In today's competitive job market, attracting and retaining top talent is more important than ever. Optometrists who are comfortable with new technologies are in high demand, and employers who can offer the latest and greatest technologies are more likely to attract and retain top talent. By providing education and training, creating a culture of innovation, involving opticians in the decision-making process, and demonstrating the benefits of new technologies, opticians can overcome their technology fears and take advantage of the many benefits that new technologies offer.
An example of technology impacting the recruitment process is Locate a Locum’s Marketplace platform which allows optician owners to find and book fully compliant staff in under one minute. Sign up for the Locate a Locum Marketplace, and embrace new technology.